Available for Senior Product Roles
I design intelligent systems that help people make better decisions.
I design intelligent systems that help people make better decisions.
From large-scale B2B platforms to enterprise data tools, I translate complexity into clarity, usability, and measurable outcomes.
From large-scale B2B platforms to enterprise data tools, I translate complexity into clarity, usability, and measurable outcomes.
7+
Years Exp
B2B
Specialization
AI
Systems Focus
How I Operate
Translating complexity into clarity.
Translating complexity into clarity.
I operate at the intersection of product logic, system architecture, and user clarity. My goal isn't just "clean UI", it's operational efficiency.
Strategic Design Framework
System Architecture
Translating messy workflows into structured object models and scalable systems.
Decision Velocity
Designing interfaces that optimise for speed and accuracy in high-stakes environments.
Data Density
Reducing cognitive overload in complex, data-heavy dashboard environments.
Token-Based Systems
Aligning design systems directly with engineering tokens for seamless implementation.
Selected Case Studies
Strategic Work
A selection of complex systems translated into clear interfaces.
Enterprise SaaS
Empowering Airlines to Optimize Ad Campaigns and Boost Passenger Engagement
Context
IFE managers managed campaigns via spreadsheets. Data was fragmented, optimisation reactive.
The Bottleneck
Legacy infrastructure + multi-stakeholder workflows caused massive delays.
Strategic Decisions
Introduced a structured campaign hierarchy.
Unified reporting logic instead of flexible but inconsistent configurations.
Created a 'Draft -> Review -> Publish' linear state machine.
Measurable Impact
Reduced campaign setup friction by 40%.
Shifted teams from reactive reporting to real-time optimisation.
Enabled non-technical staff to own campaign ops.
Data Visualization
Empowering airline teams to uncover passenger sentiment trends and drive smarter decisions with clarity and speed
Context
Hundreds of weekly surveys. Insights buried in slide decks.
The Bottleneck
Executives making decisions without clear signal from noisy data.
Strategic Decisions
Prioritised structured comparison models over raw data density.
Designed 'Insight Cards' for quick executive scanning.
Built a drill-down interaction model for analysts.
Measurable Impact
Reduced insight discovery time to under 5 minutes.
Improved executive clarity and actionability.
Standardised survey analysis across stakeholders.
AI / Automation
Agentic Claims AI
Context
AI-powered insurance claims workflows bridging user (clerks) input and automation.
The Bottleneck
Insurance clerks don’t understand how AI makes decisions, leading to mistrust.
Strategic Decisions
Prioritized decision-relevant signals
Summarized automated findings in a clear format to reduce the need for clerks to manually interpret large amounts of information
Clear action options such as Approve, Request Information, or Reject help clerks move claims forward without ambiguity.
Measurable Impact
Faster claim comprehension
Clearer identification of missing evidence
Reduced cognitive load during review
AI / Automation
Reporting Agent
Context
AI-driven Reporting Agent, enabling reusable prompt configuration and report generation
The Bottleneck
How much structured intelligence can we expose in the UI without overloading engineering scope?
Strategic Decisions
Predefined prompts for common reporting needs.
Reduced the friction between discovering a prompt and generating a report.
Users can review generated reports immediately before exporting or re-running prompts.
Measurable Impact
Reduced repeated prompt writing
Enabled reusable reporting workflows
Lowered the barrier for non-technical users to generate insights
Simulation Tool
Circonomit Modeling Interface
Context
Complex visual modeling tool where everything is a data block.
The Bottleneck
Scaling visual complexity while preserving user comprehension.
Strategic Decisions
Separated 'Builder Mode' from 'Simulation Mode'.
Designed progressive disclosure for node dependencies.
Structured side-panel KPI feedback for immediate decision clarity.
Measurable Impact
Reduced cognitive overload for power users.
Improved logical traceability of complex models.
Increased usability in high-density environments.
Mobile APp
Empowering Financial Literacy in Nigeria through Digital Innovation
Context
Empowering users to manage their finances and foster long-term financial well-being
The Bottleneck
Many individuals manage digital transactions daily but lack the knowledge to optimize their financial well-being.
Strategic Decisions
Categorized spending in real time
Visualized savings goals tied to income
Surfaced contextual financial advice within the interface
Measurable Impact
Simplified financial management with intuitive tools that integrate education into everyday financial activities.
Guided users toward better financial literacy and long-term financial health.
Promoted comprehensive financial understanding
Enterprise SaaS
All Projects
Data Viz
AI / Automation
Mobile
Simulation
System Architecture
Design Systems at Scale
The Fragmentation Problem
Three disparate product teams. Inconsistent components. Duplicate frontend logic. A fragmented user experience across the airline analytics suite.
The Tokenized Solution
Figma Variables
Source of Truth
JSON Tokens
Automated Sync
React Components
Storybook
Cross-Product UI
Unified Experience
Outcomes
100% Component Parity
Zero-Drift Handoff
30% Faster Shipping
DS
ENG
PM
Unified Language
Across 3 Disciplines
Process
How I De-risk Product Decisions
How I De-risk Product Decisions
I don't just "do design." I facilitate a structured process that moves from ambiguity to shipped software with minimal waste.
I don't just "do design." I facilitate a structured process that moves from ambiguity to shipped software with minimal waste.
01
Clarify the Decision
What critical choice does the user need to make? I start by defining the core decision loop, not the feature list.
02
Structure the System
I map data objects, relationships, and states before drawing a single screen. Logic first, pixels second.
03
Validate with Signal
I test prototypes with real data and complex scenarios to ensure the system holds up under pressure.
04
Align & Ship
I hand off tokenised specs and work side-by-side with engineers to ensure the build matches the intent.
Testimonials
Testimonials
Kind words from amazing people
Kind words from amazing people
"Charles consistently stood out for his dedication, sharp analytical skills, and creative problem-solving. His commitment to collaboration fostered an inclusive work environment, and he consistently delivered high-quality results under tight deadlines. His positive attitude and reliability made even stressful projects enjoyable. Charles is a true asset and a pleasure to work with."
Talita Meier, Advanced UI/UX Designer
"Charles is a dedicated, curious, and ambitious designer. During our four months working together, he showed adaptability, hard work, and skill. His proactive attitude and effective use of feedback stood out. Charles cares deeply about his work and stays focused on his goals. I am confident he will go far."
Teresa Mira, Senior Product Designer
“Charles significantly improved both the desktop and mobile versions of my website, creating a unique and personalized design that reflects my personality and business content. He exceeded my expectations by incorporating my wishes with expert UX principles and accessibility considerations. The result is a stunning website that has received numerous compliments.”
Simone Martin - Psychological counselor & life coach for self-determination
"Collaboration with Charles uplifted data analysis to a different level. His systematic approach made data understandable for different audiences. Moreover, by incorporating different buttons and visualization for filtering, the dashboards became one of the coolest product in our platform."
Hanna Kim, Data Analyst
"Charles consistently stood out for his dedication, sharp analytical skills, and creative problem-solving. His commitment to collaboration fostered an inclusive work environment, and he consistently delivered high-quality results under tight deadlines. His positive attitude and reliability made even stressful projects enjoyable. Charles is a true asset and a pleasure to work with."
Talita Meier, Advanced UI/UX Designer
"Charles is a dedicated, curious, and ambitious designer. During our four months working together, he showed adaptability, hard work, and skill. His proactive attitude and effective use of feedback stood out. Charles cares deeply about his work and stays focused on his goals. I am confident he will go far."
Teresa Mira, Senior Product Designer
“Charles significantly improved both the desktop and mobile versions of my website, creating a unique and personalized design that reflects my personality and business content. He exceeded my expectations by incorporating my wishes with expert UX principles and accessibility considerations. The result is a stunning website that has received numerous compliments.”
Simone Martin - Psychological counselor & life coach for self-determination
"Collaboration with Charles uplifted data analysis to a different level. His systematic approach made data understandable for different audiences. Moreover, by incorporating different buttons and visualization for filtering, the dashboards became one of the coolest product in our platform."
Hanna Kim, Data Analyst
Let's simplify complexity.
Available for Senior Product Design roles in Enterprise & AI.
Say hello